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Why We Offer a Free Phishing and Training Solution and Actively Maintain It?

We provide a free solution for phishing simulations and cybersecurity training. Our motivation is about effectiveness, the market and our own standards – and marketing is not the primary purpose, but a side effect.

Title graphic: "Free Phishing Simulation – Why we built it – and why it stays free", with icons for mission, science, market
In this article

Some may wonder why CYBERDISE Awareness provides a free solution for phishing simulations and cybersecurity training at the highest level. Anyone who thinks this is purely for marketing purposes is completely wrong.

I need to give a bit of background so you can understand our motivation for offering a free phishing tool. It’s about effectiveness, the market, and our own standards – and yes, also about marketing 😉

What lasting behavior change requires

Let’s start with effectiveness: It is now scientifically proven what measures are needed to effectively reduce risk behavior in cyberspace so that they work properly and sustainably [1] [2]. However, most of today’s products frequently do not allow for the implementation of “proper cybersecurity awareness.” To achieve lasting behavioral change, the following are required:

  • Behavior-oriented measures [3]
  • Simulation-based activities
  • Continuous measures
  • Personalized and adapted content and tests
  • Measurability
  • Technical integrability
  • Ai-supported with OSINT data

With the exception of AI support [4], our free phishing solution enables the use of all the effectiveness factors mentioned above. CYBERDISE Free Phishing Simulation Edition enables effective awareness – simply and at no cost.

Screenshot of CYBERDISE module templates in the free tool: phishing templates such as DocHub invoice, O365, PayPal, Windows
Available templates in the phishing tool

For organizations that run their own awareness measures

The market needs such a free tool. There are a large number of smaller organizations where dedicated information security officers or security engineers want to independently and autonomously carry out their own awareness measures – whether phishing simulations or information security training via e-learning including exams. There are also many cybersecurity managers who want to design and run their own awareness measures and phishing simulations without having to work with an external service provider right away.

Organizations also shy away, for various reasons, from using open-source frameworks such as GoPhish (a free, phishing-only tool). However, they have significantly fewer reservations about spending a little money or effort to set up a VPS and install a Docker image like Cyberdise Freemium Awareness on it. Such an installation, by the way, takes less than 15 minutes.

Screenshot: Freemium install guide "Server Preparation" beside a terminal editing the dockerd-rootless.sh script
Installation of the free phishing solution CYBERDISE Freemium with a detailed installation guide

Our own standards first, marketing as a side effect

Professional standards – A central reason why we offer a free phishing and training solution is our own professional standards. We see ourselves as awareness professionals. We are constantly learning and we know how cybersecurity awareness works. Yet we see so many other providers on the market offering products and services that, based on our experience and scientific findings, simply don’t deliver results. Phishing campaigns with generic URLs or courses that aren’t personalized are just two examples of fundamental misconceptions in employee awareness and the fight for better user risk behavior. In our view, anyone doing things this way isn’t doing it quite right. And that is precisely where our standard comes in: we want to enable even smaller organizations to run truly effective and professionally designed awareness campaigns.

That is why marketing is not the primary purpose of the Free Phishing Simulation Edition – it is a side effect. Of course we’re happy if someone has a good experience with CYBERDISE Freemium and later acquires a commercial license. But that is not the purpose of our free phishing solution, and the tool is not designed for that. It is designed so that you can create real, genuine, and sophisticated awareness campaigns without paying anything, and thereby improve the risk behavior of your colleagues. These free phishing and training campaigns support up to a few hundred users; beyond that, a paid plan is required – or you can remove your campaigns from the tool, download and install a fresh Freemium Edition, which again takes no more than fifteen minutes.

Download, installation and your first campaign

The free phishing and training tool can be downloaded: https://cyberdise-awareness.com/freemium-edition/

YouTube installation videos are available here: https://youtu.be/qEIVXS2YCA4?si=BxF9aqhALCWpBmkS

And how to create your first campaign can be seen here: https://youtu.be/Kz1SRlPl8F0?si=oU4NeiNvIAqvE39j

Good. Right. Professional. Even for small organizations. That is CYBERDISE Freemium.

References:

[1] https://cdn.sanity.io/files/d9ejloir/production/c04e101f80d23efe3ca4d51f961dd5dc04b9b3e2.pdf

[2] https://cdn.sanity.io/files/d9ejloir/production/1b157aa9316752311057159b59c4092afcabeda8.pdf

[3] (focusing on observable behavior change, not attitude)

[4] We are planning to add the “Phishing Exercise Prompt Engineering” feature to the free phishing solution by mid-2026

Why does Cyberdise offer a free phishing and training solution?
A central reason is our own professional standards: we want to enable even smaller organizations to run truly effective and professionally designed awareness campaigns.
Is the free edition just a marketing tool?
No. Marketing is not the primary purpose of the free edition – it is a side effect. We are happy if someone has a good experience with CYBERDISE Freemium and later acquires a commercial license, but the tool is not designed for that. It is designed so that you can create real, genuine and sophisticated awareness campaigns without paying anything, and thereby improve the risk behavior of your colleagues.
What does lasting behavioral change in cybersecurity awareness require?
Behavior-oriented measures, simulation-based activities, continuous measures, personalized and adapted content and tests, measurability, technical integrability and AI support with OSINT data.
Does the free phishing solution cover all of these effectiveness factors?
With the exception of AI support, the free phishing solution enables the use of all of these effectiveness factors.
Who is the free tool for?
For smaller organizations where dedicated information security officers or security engineers want to independently and autonomously carry out their own awareness measures – whether phishing simulations or information security training via e-learning including exams – and for cybersecurity managers who want to design and run their own awareness measures and phishing simulations without having to work with an external service provider right away.
How many users do the free campaigns support?
The free phishing and training campaigns support up to a few hundred users. Beyond that, a paid plan is required – or you can remove your campaigns from the tool, download and install a fresh Freemium Edition, which again takes no more than fifteen minutes.
How long does the installation take?
Installing a Docker image like Cyberdise Freemium Awareness on a VPS takes less than 15 minutes.
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Sources

  1. Why We Offer a Free Phishing and Training Solution and Actively Maintain It?Cyberdise

Written by

Palo Stacho

Founder and Managing Director

Founder and Managing Director of Cyberdise AG in Zug, Switzerland. He writes about the state of the awareness industry and why behavior, not knowledge, decides whether an attack succeeds.